White Label Platform
A white label platform is software that a business can rebrand and offer to its own customers as its own product, rather than under the original vendor's name.
Definition
A white label platform is a software product built by one company but made available for another business — often a supplier, consultancy, or reseller — to rebrand and offer to its own customers under its own name, rather than exposing the original vendor.
Why It Matters
White labelling allows businesses without in-house software development capability to offer a branded digital product to their customers, which is a common model in the energy supplier and consultancy space.
How ecolyptus Helps
ecolyptus is offered as a white-label energy platform, allowing energy suppliers and consultancies to provide branded analytics to their own customers.